Norman Rockwell (American, 1894 to 1978). The Tattoo Artist, 1944. Cover illustration for The Saturday Evening Post, March 4, 1944. Oil on canvas. 43 x
Staged photo of Clarence Decker (left) used
by Norman Rockwell for The Tattooist. which was used as The Saturday Evening
Post cover on the March 4, 1944 issue.
|
The Tattoo
Artist
Rockwell
located the equipment and props for this Post cover in a tattoo shop on the
Bowery in New York City .
In a departure for him, the figures seem to float above the tattoo artist’s
sample sheet rather than occupy realistic three-dimensional space.
Cover illustration for The Saturday Evening Post, March 4, 1944. |
Wed, March
26, 2014
By C. W.
Eldridge, tattoo historian of Tattoo Archive, Winston-Salem , NC
|@LearnReynolda
Norman
Rockwell’s paintings were said to have a very personal feel to them. This is
probably because they represented a thick slice of Americana . Rockwell was often accused of
looking at America
through rose-colored glasses, but the public loved it! When Norman Rockwell’s
art appeared on the covers of The Saturday Evening Post, newsstand sales soared.
We believe
what made his paintings feel so personal was that Rockwell used his friends and
neighbors as models. Norman Rockwell worked from photographs and went to great
lengths to pose these photographs with his local community. In his studios in New
Rochelle, New York, Arlington, Vermont and later Stockbridge, Massachusetts
Rockwell was surrounded by artists, many of them working for the same magazines
as Rockwell. These artists and other neighbors were always glad to help
Rockwell construct these photographs, and it became a bit of civic pride when
they would see themselves in his paintings.
On March 4,
1944 The Tattoo Artist, (also known as The Tattooist) was featured on the cover
of The Saturday Evening Post. As with many of Rockwell’s paintings there was a
good-natured joke built into them and The Tattoo Artist was no exception. The
painting shows the tattooist, Mead Schaeffer, with disheveled hair, soiled
pants and house slippers tattooing yet another name on the sailor’s well-worn
arm. The sailor, Clarence Decker, is adding to his collection of women’s names
on his upper arm. Sadie, Rosietta, Ming Fu, Olga, and Sing Lee all have a black
line through their names to let the world know they are history. Below that
marked-out list Schaeffer is putting the finishing touches on yet another name,
“Betty” the sailor’s new love. The painting not only points out the finicky
nature of love but also the permanency of tattooing. Long after these women are
in the past, their names are still in the present.
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