Austenland is a 2013 American romantic comedy film, directed
by Jerusha Hess. Based on the same-titled 2007 novel by Shannon Hale and
produced by author Stephenie Meyer, it stars Keri Russell as a single
thirtysomething obsessed with Jane Austen's 1813 novel Pride and Prejudice, who
travels to a British resort called Austenland, in which the Austen era is
re-created. JJ Feild, Jane Seymour, Bret McKenzie and Jennifer Coolidge
co-star.
Austenland was filmed in the summer of 2011 at West Wycombe
Park in Buckinghamshire.
The film was premiered at the 2013 Sundance Film Festival on
January 18, 2013, and its distribution rights were bought by Sony Pictures
Worldwide Acquisitions soon thereafter for US$4 million.
Austenland is a novel by Shannon Hale, published on May 9,
2007 by Bloomsbury. A film based on the novel was released in 2013.
Austenland tells the story of 30-something Jane Hayes, an
average New York woman who secretly has an unhealthy obsession with Mr. Darcy
from the BBC adaptation of Pride and Prejudice. But after Jane accidentally
reveals her secret to a great aunt, who shortly after dies, Jane gets the
opportunity of a life time. In her great aunt's will, Jane's great aunt leaves
Jane a trip to a Jane Austen-themed getaway destination where Jane hopes to
meet her own real life Mr. Darcy.
While at "Austenland," Jane is plagued with self-
doubt about pretending to be a woman from the Jane Austen era. However, along
the journey Jane makes new friends and finds a new romantic interest.
The novel was adapted into a film scripted by Hale and
Jerusha Hess. The cast includes Keri Russell, JJ Feild, Jennifer Coolidge, Bret
McKenzie, Georgia King and Jane Seymour. Stephenie Meyer produced the film.
Hollywood banks on Jane Austen film to discover what women
really want
The rom com Austenland is made by women for women – and the
industry hopes it will herald a wave of box-office hits
Rory Carroll in Los Angeles
The Observer, Saturday 10 August 2013 / http://www.theguardian.com/film/2013/aug/10/austen-film-comedy-shuns-male-audience
"One half of the world cannot understand the pleasures
of the other," sighed Jane Austen's heroine Emma. It is a lament that has
resonated ever since. Entire industries – psychology, counselling, dating sites
– have tried to bridge the gap. But what appeals to the opposite sex, it seems,
remains a mystery.
This has long frustrated Hollywood. Directors have been
hired and fired, scripts tweaked, audiences tested and endings reshot in search
of a movie formula that appeals to men and women. Now comes a movie that says
it is strictly a film by women, about women, for women. Men can take a hike.
"I have never in my experience come across a premiere
that was women-only," said Tatiana Siegel, a film reporter with The
Hollywood Reporter. "They're basically saying we don't really care if men
don't see this movie. They're not even bothering to throw a bone to them."
The film, appropriately enough, is Austenland, a romantic
comedy set in a fictional English theme park which recreates the writer's
Regency world, replete with bonnets, carriage rides, whist and needlepoint.
Based on the 2007 novel by Shannon Hale, the film stars Keri Russell as Jane
Hayes, a thirty-something American singleton who blows her savings to cross the
Atlantic and stay at a plush country estate where she can channel her inner
Austen and, perhaps, find a Darcyesque Mr Right.
The director, Jerusha Hess, made her name co-directing
Napoleon Dynamite, and the producer, Stephenie Meyer, made her name and immense
fortune writing the Twilight saga books. Sony Pictures Classics (SPC), the
art-house division of Sony Pictures Entertainment, snapped up Austenland for a
reported $4m at the Sundance festival. It premiered in Los Angeles and New York
last week and is due to start a limited release in the US on .
Reviews by the website Rotten Tomatoes and the Guardian each
gave it three stars out of five. "A chick flick extravaganza,"
declared the showbusiness news site Deadline.com. Chick flicks, however, seldom
if ever go out of their way to alienate men. They throw in a subplot, or a
man's man actor such as Gerard Butler, so boyfriends and husbands will
accompany their partners to the film.
Not Austenland. Advance screenings and premieres were for
women only. "It's not like we're going to have guards at the door throwing
men out," SPC's co-president, Tom Bernard, told The Hollywood Reporter.
"But I think everyone will get the message based on the invitations."
The move was prompted by the response at Sundance, he said. Women loved it,
male critics were vicious: "We just said, 'Fine, it's not for you. Don't
see it. Can't come'."
The gender apartheid is based on the calculation – the hope
– that the film will thrive at the box office without men. A new genre of
women's films is creeping into the zeitgeist, said Bernard, and Hollywood can
smell the money. Austenland is following in the footsteps of Bridesmaids, The
Help, The Blind Side and The Heat, which earned big profits showcasing strong
female characters, and taking things a step further by explicitly targeting just
one gender. "This is a movie written by a woman, directed by a woman,
based on a book by a woman, produced by a woman and starring a woman,"
said Siegel. "It's a real female-driven product. They really knew who
their audience was. They were prepared to put all their eggs into that
basket."
With a modest outlay of $4m, the makers do not need millions
of bums on seats to make a profit, she said. "It's not The Avengers,"
she added. "If [enough] women show up they'll be in great shape. If this
is a small breakout hit, it will grease the wheels for other campaigns to cater
to exclusive audiences." In which case, Hollywood may no longer fret about
half the world not understanding the pleasures of the other.
Not all welcome the prospect, however. Martha Lauzen,
executive director of the Centre for the Study of Women in Television and Film,
challenged the notion that men do not want to see films about women: "It
makes no sense."
Marketing a film as women-only was a self-fulfilling
prophecy which bolstered the idea of women comprising a niche market even
though they accounted last year for 50% of US filmgoers and 52% of revenue,
said Lauzen: "It reflects a world view that is very myopic."
Hit or not, Austenland does not signify female progress in
Hollywood. "When we see a high-profile success like Bridesmaids or
[Oscar-winning director] Kathryn Bigelow, our impulse is to say, gee,
everything must be OK. But it's not."
Hype about the "Bridesmaids effect" or the
"Bigelow effect" auguring breakthroughs for women in Hollywood proved
hollow. According to Celluloid Ceiling, a long-running study of female
employment trends in the industry, only 11% of the characters in last year's
top 100 grossing films were female. A decade ago the figure was 16%.
Only 9% of directors of last year's top 250 grossing films
were women, the same proportion as in 1998. The figure for other positions
behind the camera, such as executives, writers and editors, rose to 18%.
Lauzen, a film professor at San Diego state university,
called the numbers shockingly low: "The film industry is quite resistant
to change. It's easy to be misled by a few high-profile cases and to assume
that women have achieved some level of equality. That's why it's so important
to count the number of female characters and women working behind the
camera."
The showbusiness magazine Variety did not boost Austenland's
feminist credentials by noting it was due to open in a mid-August slot that is
typically reserved for chick flicks such as The Devil Wears Prada, Julie & Julia
and Eat Pray Love: "Call it the kitchen and bitchin' weekend."
Meyer, who took a break from writing to produce Austenland,
acknowledged that Hollywood was proving slothful in making female-driven films,
despite the success of Bridesmaids and the Twilight saga. "Change takes
time," she told Yahoo! "Though it's slow, it's exciting to be able to
watch that change happening, and especially to be a part of it."
wycombe park estate
No comments:
Post a Comment