Eric Maggiori is a renowned journalist and
collector of vintage American workwear and military clothing, recognized as one
of the world's leading authorities in the field. His extensive private
collection serves as the primary source material for AVANT Magazine, a biannual
anthology he founded to document the history and craftsmanship of heritage
garments.
Primary Areas of Focus
Maggiori's collection spans the mid-19th century
to World War II, specifically focusing on pieces with deep historical
narratives.
American Workwear: Includes rare items from the
California Gold Rush and pioneer era, featuring brands like Sweet-Orr and
Peabody’s Overalls.
Militaria: Focuses on US Army fatigue uniforms
(1900–1945), US Navy denim outfits from WWII, and high-quality US Air Force
jackets.
Fabric & Patterns: A particular obsession is
Stifel fabric, a historic indigo-dyed "Wabash" cloth known for its
complex patterns and "boot" logo.
Western Wear: Covers the evolution of attire in
the American West, often illustrated by his brother, artist Mark Maggiori.
Documenting the Collection
The collection is primarily shared with the
public through AVANT Magazine and its special editions.
AVANT Magazine Presents: Eric Maggiori's
Collection: A 196-page special edition (limited to 1,000 copies) that focuses
exclusively on his best private pieces and the stories behind them.
Anthology Series: Various issues of AVANT act as
deep-dive guides into specific sections of his collection, such as "An
Anthology of French Workwear" and "An Anthology of American
Militaria".
Exhibitions: A portion of his collection was
featured in the "JEAN" exhibition at the Cité des sciences et de
l’industrie in Paris from 2020 to 2022.
Heritage Value
Maggiori views his collection not just as a set
of garments, but as a narrative of history and craftsmanship. Many items were
sourced from unique locations, such as 1880s Levi's pants discovered in old
California mines. His work aims to preserve the stories of the people who wore
these clothes, from Chinese immigrants during the Gold Rush to WWII sailors.
In this
first special issue of AVANT (“hors-série” in French), we focuses on Eric
Maggiori’s collection.
https://www.theavantmag.com/avant-magazine-shop/p/eric-maggioris-collection
Founder
of AVANT, Eric developed a passion for vintage clothing after a trip to Tokyo
in 2003. For ten years, he has collected American workwear and militaria, from
the Gold Rush period to World War II.
In this
publication, he opens the doors of his collection, and showcases the best
pieces he has been able to get his hands on. Including, when possible, the
story that comes with each item; because every piece of clothing has a story to
tell.
Printed
with a gold foil stamp. 196 pages of exclusive content. A limited edition of
1000 copies with a certificate.
Chapter I
: American Workwear
Gold Rush
and Pioneers
The Gold
Rush: everything about this period is fascinating. So are the miners clothing.
Workingmen
Why do
work clothes are so moving? Maybe because they still carry the weight of the
hard labor put in by their owners.
J.L.
Stifel and Sons
Thanks to
their exceptional fabric quality (and crazy boot logo), Stifel products have
reached an absolute state of grace.
Western
Wear
Western
fashion appeals to everyone’s subconscious; to the cultural and historical
background of the United States and its people.
Chapter
II : Military Clothing
US Army
The US
Army fatigue uniforms from 1900-1945 are, by far, Eric’s favorite items when it
comes to American militaria.
US Navy
Denim
outfits worn by US Navy soldiers during World War II had a strong unconscious
impact on the world after the War.
US Air
Force
There is
just something fascinating about the jackets worn by members of the US Air
Force. Maybe because they all reached for the sky?
And also…
One day
in Colorado
In 2015,
Eric explored an old mine in Cripple Creek, Colorado, with denim hunter Bryan
Kahtava.
Eric’s
collection on display in Paris
From
December 8, 2020 to January 22, 2022, part of Eric’s collection is on display
at the Cité des sciences et de l’industrie de Paris, in an exhibition titled
JEAN.
Interview
Eric also
wanted to share his vision of vintage clothing, its impact and its heritage.

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