Maytime in
Mayfair is a 1949 British musical romance film directed by Herbert Wilcox and
starring Anna Neagle, Michael Wilding, Nicholas Phipps, and Tom Walls. It was a
follow-up to Spring in Park Lane.
The film was
one of the most popular movies at the British box office in 1949.
The film
begins with a brief history of Mayfair then shows a man walking into a florist
in Shepherd Market.
Debonair
Michael Gore-Brown inherits a London fashion house: Maison Londres. Knowing
nothing about business or fashion, he becomes romantically involved with its
beautiful manageress, Eileen Grahame, who he says reminds him of Anna Neagle.
He blithely helps himself to the petty cash to buy her lunch and brings in his
ex-military cousin Sir Henry as a 'business advisor'. They are interrupted by
the foppish D'Arcy Davenport, Eileen's fiancé.
A nearby
rival fashion house learns of Eileen's new secret collection and leaks the
story to the papers. It emerges that the cousin accidentally passed the story
whilst drunk. Eileen angrily quits the business to work for the rival, who now
plans to buy the business at a knock-down price. When she learns that Michael
is about to do this, she returns to sort out the mess, and marries him.
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